How Much of Arizona’s Economy Goes South?

by RaeAnne Marsh

Trade with Mexico has been a hot topic for the past few years. That currently still holds true, but the tenor of that discussion has changed. Given the differing attitudes emanating from the various national and state policy makers, In Business Magazine is taking a look at cross-border trade’s place in Arizona’s economy. WalletHub recently… [More]

The Rise of Flexible Working

by Sara Sutton Fell

It’s undeniable — flexible work options are now offered by employers, sought after by job seekers and utilized by employees. When it comes to flexible work — telecommuting, flexible schedules, professional part-time work or freelancing — there are several things businesses should know about the rise of flexible work, and predictions for 2017 and beyond.… [More]

Omni-Channel Engagement Trending for 2017

by Mike Hunter

Online-offline connected experiences will be the focus in 2017 as chief marketers, largely not satisfied with the current state of omni-channel engagement, work toward bridging that disconnect. According to a recently released study from the Chief Marketing Officer Council, one of the biggest challenges for marketers in 2017 will be understanding the connected customer journey… [More]

Tech: Valley’s Economic Hot Spot

by Mike Hunter

As employment grows, this sector continues to drive the Valley’s office market recovery Phoenix lands at number two on CBRE’s annual Tech-Thirty list, which analyzes the 30 leading technology markets in the U.S. and Canada in terms of high-tech software/services job growth. Second only to San Francisco, the Valley continues to see the strongest tech-sector… [More]

‘Green’-Certified Buildings Becoming the New Normal

by Mike Hunter

Third annual green building adoption index shows percentage of U.S. office space “green”-certified tops 40 percent Institutional owners of office buildings continued to pursue green building certifications in the 30 largest U.S. markets during 2015. Continuing an upward trend over the past decade, green certifications are now held by 11.8 percent of all surveyed buildings,… [More]

The World’s Most Valuable Brand Portfolios 

by Mike Hunter

Every year, leading branded business valuation and strategy consultancy Brand Finance puts thousands of the world’s top brands to the test. They are evaluated to determine which are the most powerful and valuable by country, by industry and against all other brands worldwide. The companies with the highest total value of brands under management can… [More]

Operational Data Gaps Compromise Customer Experience

by Mike Hunter

While digital marketing technologies and engagement channels multiply, many marketers remain concerned that they are still not delivering what customers want most: a seamless, frictionless and individualized buying and problem-solving experience. According to new research from the Chief Marketing Officer Council and SAP Hybris, more than a third of marketers (39 percent) believe their technology investments… [More]

Growing from the Middle

by Mike Hunter

Despite comprising only 1 percent of the total number of commercially active firms in the country, middle market companies have led national job growth over the past five years, employing nearly 53 million workers — more than double the number employed by this segment in 2011. Middle market firms are also contributing $9.3 trillion to… [More]

Phoenix Is More Expansive than Expensive

by RaeAnne Marsh

Data released recently by BuildZoom, the data-driven marketplace for remodeling and construction services, shows that Metro Phoenix’s rate of expansion increased 57.8 percent since 1970, compared to a 15.3 percent decrease for the nation — making it the seventh-fastest-expanding metropolitan area in the United States during this period. BuildZoom’s analysis reveals that, while the majority… [More]

Cloud Security – That Is the Question?

by Sarah Patrick

Impressions of cloud security remain mixed. Medium and large enterprises in the United States say cloud security is both the primary benefit and most prevalent challenge of cloud computing, according to a survey conducted by Clutch, a leading B2B research firm. Fear of the cloud arises from two main sources. First, extensive media coverage of… [More]